A Buying Guide for Printed Marquees

A printed marquee is ideal for outdoor events and promotions. It provides shelter and is an excellent advertising tool, more like a mobile billboard for your brand. Clear branding helps your business stand out, it draws attention and communicates your message.

 

Types of marquees

 

Frame Marque

 

These use an aluminium frame for support, with no internal poles or guy ropes. It’s ideal for a clear, unobstructed space. Frame marquees are versatile and useful for different events.

 

Traditional Pole Marquees

 

These are classic, elegant and aesthetic, ideal for vintage events and weddings. They require a grassy surface for anchoring.

 

Clear Span Marquees

 

These create large, column-free interiors, and you can decorate the way you like. The modular structure is joined together to create larger spaces for big events.

 

Pagoda Marquees

 

These are small, classic structures with a peaked roof and a square or hexagonal base. These are used as entrances, catering points, or for intimate gatherings.

Pagodas are ideal for small boutiques at the market.

 

Branding Basics

 

Go big on your logo

 

Make your logo large and centred, using bold fonts so people can see it from a distance. This helps clients recall your brand.

 

Use colours wisely

 

Work with two or three contrasting colours, too many colours look messy. A clear colour scheme makes your message pop, loud and clear.

 

Keep messages short

 

Use clear and concise text, avoiding long sentences. Short messages are easier to read and remember, create a catchy slogan that resonates with your audience.

 

Design Tips

 

Choose the right material

 

Modern marquees are made of polyester, lightweight and durable. Polyester works well with digital printing and is easy to clean and maintain.

 

Prioritise print quality

 

Digital printing with its vibrant, fade-resistant graphics is an excellent choice. Print intricate, complex designs and full-colour prints better than older methods like screen printing.

 

Consider size and layout

 

Common marquee sizes include 3m x 3m and 6m x 3m. The walls are either full or half-sized.

 

Functional Features

 

Choose sturdy materials like aluminium or steel frames that are waterproof. UV-resistant fabrics ensure longevity and are useful in various weather conditions.

 

Easy setup and portability

 

Look for pop-up or foldable designs that have Lightweight frames. These have carry bags with wheels making movement easy. You won’t have to lug around heavy loads at the event, portability makes it easy to set up.

 

Add optional walls

 

Walls provide extra branding space, your brand gets more places to print the logo. They offer protection from wind or rain, come hail or sunshine. You can print on one or both sides for more impact.

 

Creative Uses

 

Hexagonal marquees attract more attention than standard square ones because of their unique shape. They are a focal point at events, getting your message across loud and clear.

 

Use for various events

 

Printed marquees work well at markets, trade shows, and corporate events. They offer shade and shelter and at the same time, promote your brand.

 

Add complementary signage

 

Pair your marquee with A-frames or standees. Use the same colour theme for a cohesive look to strengthen your brand presence.

 

Making a Choice

 

Balance cost and quality

 

A good marquee costs more initially but lasts longer. Go for fade-resistant printing and durable materials to reduce replacement every two or three years.

 

Read reviews and warranties

 

Check what customers have to say before buying. A warranty reflects the manufacturer’s confidence in their product.

 

Work with your printer

 

Share your design ideas clearly with your printer, and bring along a few designs as examples. Ask for mock-ups and make changes until you are satisfied with the final product.

 

A printed marquee is a smart investment because it increases brand visibility. Focus on clear branding, durable materials, and practical features.

 

Discover printed marquee manufacturers. Choose a design that fits your needs but is simple and effective.

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